Shopping at the Mall of the Emirates in Dubai
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Group buy hits the Middle East

Group-buying - where companies offer hefty discounts to consumers through bulk-buy websites - is big business in the US and Europe.

It's a small but growing market here in the Middle East, but in a region where online retailing is still in its infancy and margins are tight, can this concept work?

Simon Atkinson reports from Dubai.

Special report: The Technology of Business

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