What inspired a new bicycle laser light?
The fear of being run over by a lorry while out cycling gave Emily Brooke the brainwave to create an innovative new bike light.
Following a near miss of her own, Ms Brooke came up with the idea of creating a light which also projected a laser image of a bicycle 5m (16ft) ahead to warn motorists that there was a cyclist in their blind spot.
The Blaze Laserlight went on sale in 2014, and within months had sold more than 3,000 units.
Datshiane Navanayagam reports.
18 Jan 2015
- From the section Business