Hermes bag
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Hermes keeps luxury in the family

Hermes is one of the world's most recognisable luxury brands, but its also notable for its long independence, while other luxury brands have been snapped up by bigger rivals.

The business has been in the same family for six generations, since being founded in 1837, when it started out making handcrafted riding saddles.

Current boss Axel Dumas gave the BBC's Sally Bundock a tour of his flagship London store, and talked about remaining independent, selling luxury online and reaching Asian markets.

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