Sainsbury's and Asda 'will invest in prices'
Media playback is unsupported on your device

Sainsbury's boss says merged firm 'will invest in prices'

Sainsbury's chief executive, Mike Coupe, told the BBC a merged Sainsbury's and Asda would be able to negotiate better buying terms with large suppliers. That would allow them to bring down the prices of some everyday goods by 10% in both chains.

  • 30 Apr 2018
Go to next video: The first 'plastic-free' supermarket aisle