Tablet computer held up to film poster
Media playback is unsupported on your device

Augment your reality with new app

Imagine if the pictures in your newspaper could come to life or that a statue in a museum could start talking to you.

That is now possible through a technology called augmented reality.

The advertising industry in particular is pinning great hopes on it taking off.

Rory Cellan-Jones has been finding out more.

  • 31 May 2011
Go to next video: Put your dog on the front page