BBC survey: Olympics made 83% more proud to be British
The Olympic Games have had a positive effect on the UK, according to a survey for the BBC, but there are doubts how long the feel-good factor will last.
Some 83% said the Games had a positive effect on the UK and 80% thought it had made people more proud to be British.
However while 35% thought the effect of the Games would be long-term, 54% thought it would be short-lived.
James Pearce reports.
16 Jan 2013
- From the section UK