SXSW
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MAS Records attend SXSW festival in Austin, Texas

Local record label MAS Records, which is also based at Kidderminster College, headed off to SXSW to showcase Worcestershire music to the American audience.

Mighty Atom Smasher is an independent label and development programme founded in 2001 by Kevyn Gammond, with Robert Plant of Led Zeppelin and Karl Hyde of Underworld as its patrons.

Every year they've released new albums and showcased the Midlands' musical talent to the rest of the world - and Scott, who's on a team of five, aimed to do just that in Austin, Texas.

Listen to some of our interviews