People in Beijing
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Has consumerism conquered China?

A total of 71% of Chinese people measure their success in life by the things they own, according to an Ipsos survey.

China topped the list, compared to 58% of people in India, and just 7% of people in Sweden. The global average hovered at 34%.

Another 68% of Chinese people admitted they were under pressure to make money and be successful, though just 56% expressed optimism when asked about their personal prospects for the year ahead.

BBC News went out onto the streets of Beijing to ask passers-by how they defined success and what they thought of the survey results.

  • 18 Dec 2013
  • From the section Asia