#BBCtrending: What do you see in the #WorldCup logo?
Brace yourselves! Because what we're about to tell you next will change the way you see the World Cup logo forever.
Have you noticed that the logo looks like a person "face palming"?
Thousands of people on social media have been discussing how it's impossible to look at the logo without seeing a "facepalm", once the resemblance has been pointed out.
Anne-Marie Tomchak of #BBCtrending reports.
Produced by Paul Harris