#BBCtrending: Social media reaction to #WorldCupFinal
- 14 July 2014
The World Cup 2014 final has broken social media records on Facebook. The match between Germany and Argentina generated the highest level of conversation on Facebook for a single sporting event. 88 million people had more than 280 million interactions on the platform during the game. That's even bigger than last year's Super Bowl which resulted in 245 million interactions.
On Twitter, it wasn't quite the biggest game in history. Germany's previous match - the 7-1 win over hosts Brazil - was still talked about more. 32.1 million tweets were sent during the final compared to 35.6 million tweets during Germany v Brazil, according to Twitter Data.
As the German team claimed victory, it celebrated on its official social media pages. A photograph of the team with the German Chancellor Angela Merkel was collectively liked more than 250,000 times on Facebook and Instagram just hours after being posted. "That is it! WE'VE DONE IT!!!!" tweeted Team Germany "We are the #2014WorldCup winners! Amazing!!!!." Deutschland ist Weltmeister - Germany are the World Champions - trended worldwide shortly after the final whistle. One of the biggest hashtags of the day was #WorldCupFinal which was used more than a million times in the space of 24 hours.
Players also used social media to share their reaction. "Don't ever let somebody tell you, you can't do something. Believe in your dreams - here, today and all over the world," tweeted Germany midfielder Mesut Ozil. Ozil also sent a thank you tweet to the singer Rihanna who made no secret of the fact that she was supporting Germany. Rihanna has been a prolific tweeter throughout the tournament and posted a series of pictures of her celebrating in the Maracana stadium in Rio de Janeiro where the final took place.
During the game itself, the conversation online varied from discussing the offside rule following Argentina's disallowed goal to debating concussion after Germany's Christoph Kramer was substituted after hitting his head. The English player David Beckham also trended in Argentina and Germany after being pictured with his sons wearing the Argentina kit. Fans were delighted to see their favourite player endorsing the Argentinian side and tweeted "Los Beckham" more than 29,000 times in a display of approval.
In the days leading up to the game, the fact that both Germany and Argentina have living popes was not lost on social media. Parody images of "Pope v Pope" claimed the end result would be decided by the man upstairs, and humorous captions continue to be added to images of the popes praying.
And despite the obvious disappointment, Argentina's fans were keen to show their loyalty and gratitude. Positive hashtags #HeroesArgentinos (Argentina's Heroes) and #ArgentinaCampeonBrasil2014 (Argentina Brazil 2014 Champions) trended worldwide after of the game as people paid tribute.
The most searched players on Google during the tournament were Neymar, Cristiano Ronaldo and Lionel Messi. Google statistics also show that the most searched World Cup memes were about Luiz Suarez, Tim Howard and Arjen Robben, all of which you can watch back here in this BBC Trending video.
Reporting by Anne-Marie Tomchak