Sports Direct sales rise despite 'fragile climate'
Sports Direct has hailed a "strong performance" after reporting half-year pre-tax profits of £100.3m, almost unchanged from the same period in 2010.
The retailer said that an 8.4% growth in sales to £888.6m came despite a "fragile consumer climate".
Chief executive Dave Forsey said he was particularly pleased because the comparison with last year included a sales boost from football's World Cup.
Sports Direct said online sales rose 85% for the six months to 23 October.
Mr Forsey said: "The group has yet again delivered a strong performance in what is an exceptionally challenging consumer trading environment.
"Growth has been achieved... against strong FIFA World Cup comparatives."
In a statement, Sports Direct said that trading since the beginning of November had "remained in line with management's expectations" and that it saw "substantial potential" to grow online sales.