Can Arabic literature widen its appeal?
27 November 2012 Last updated at 16:03 GMT
While the Arab world has no shortage of literature, relatively little of it is translated for a wider audience.
This contrasts sharply with the vast amount of English language material that has come onto the market in the region.
And with the digital publishing industry giving Arabic work a wide berth, what can be done to push the work of local authors and publishers overseas?
Simon Atkinson reports.