Alibaba appoints Jonathan Lu Zhaoxi as chief executive

Jonathan Lu Zhaoxi Mr Lu has led various key divisions of the Alibaba Group over the past few years

Related Stories

China's e-commerce giant, Alibaba Group, has named Jonathan Lu Zhaoxi as its new chief executive.

Mr Lu will replace the group's founder Jack Ma, who announced in January that he was stepping down to make way for a younger crop of leaders at the firm.

The 43-year-old Mr Lu joined Alibaba in 2000 and has led the group's various key divisions, including the online payment service Alipay.

Mr Ma founded Alibaba in 1999 and will remain the group's executive chairman.

"Jonathan and I have worked together for 13 years," Mr Ma said.

"Not only has he contributed to building our culture and organisation and developed many talented people, he also possesses a unique leadership style and charisma."

'Pressures and challenges'

Start Quote

We live in an era of rapid change where pressures and challenges co-exist”

End Quote Jonathan Lu Zhaoxi Alibaba

Alibaba Group is the parent company behind, an online marketplace for small businesses, Taobao, a shopping site for consumers, as well as Alipay, an online payment service.

It was one of the earliest entrants in the Chinese internet market and has enjoyed tremendous success as China has gone on to become the world's biggest internet market with more than 500 million users.

The size of the market is expected to grow even further as more users in rural areas get access to the internet.

But as the market has grown, so has the competition.

As a result, Alibaba has been trying to restructure its operations to ensure that it continues to grow and dominate the market.

Last year, it bought back its shares in, the only listed division of the group, and took it private.

Over the past few months it has announced a plan to break up its business into 25 different units that will be led by different executives.

The newly appointed chief executive said the firm needed to ensure that it continued to satisfy its customers if it was to maintain its dominant position.

"We live in an era of rapid change where pressures and challenges co-exist, but we must not forget our purpose and keep in mind the premise of 'Customer First'," Mr Lu said in a statement.

Mr Lu will take charge of the group from 10 May.

More on This Story

Related Stories

The BBC is not responsible for the content of external Internet sites

More Business stories


Features & Analysis

Elsewhere on the BBC

  • TravelAround the world

    BBC Travel takes a look at the most striking images from the past seven days


  • BatteriesClick Watch

    More power to your phone - the lithium-ion batteries that could last twice as long

Try our new site and tell us what you think. Learn more
Take me there

Copyright © 2015 BBC. The BBC is not responsible for the content of external sites. Read more.

This page is best viewed in an up-to-date web browser with style sheets (CSS) enabled. While you will be able to view the content of this page in your current browser, you will not be able to get the full visual experience. Please consider upgrading your browser software or enabling style sheets (CSS) if you are able to do so.