24 July 2014 Last updated at 19:25 ET

Our expert

Peter Day Article written by Peter Day Peter Day Global business correspondent

The importance of being a 'normal'

Why every new technology product ultimately needs to win over the general public and not just the geeks

Read full article

The Next Billionaires

My Business

Thinking Business

The Boss

Technology of Business

CEO Guru

  • Joe Plumeri with his fatherDream big

    'Dad told me I could do anything - so I bought a baseball team'

  • A tortoiseSlow and steady

    Why the patient approach wins the race for success

  • Guo GuangchangChina's Warren Buffett?

    The man aiming to be the East's answer to the Sage of Omaha

  • holding handsI do?

    Why firms should think twice before tying the knot

More from Entrepreneurship

Market Data

Last Updated at 14:17 ET

Market index Current value Trend Variation % variation
Dow Jones 16936.81 Down -146.99 -0.86%
Nasdaq 4443.27 Down -28.83 -0.64%
S&P 500 1976.85 Down -11.13 -0.56%
FTSE 100 6791.55 Down -29.91 -0.44%
Dax 9644.01 Down -150.05 -1.53%
BBC Global 30 7177.40 Down -29.30 -0.41%

Programmes

BBC © 2014 The BBC is not responsible for the content of external sites. Read more.

This page is best viewed in an up-to-date web browser with style sheets (CSS) enabled. While you will be able to view the content of this page in your current browser, you will not be able to get the full visual experience. Please consider upgrading your browser software or enabling style sheets (CSS) if you are able to do so.