How the Hobbit films boost New Zealand businesses
13 December 2013 Last updated at 09:08 GMT
The latest film in the Hobbit film trilogy has opened in Asia this week, with premieres in Indonesia, India and the US on Friday.
While the film-makers are expecting another hit, nearly 3,000 businesses across New Zealand have also received a boost.
The country has enjoyed a higher international profile because of the Hobbit and businesses ranging from the tourism industry to the medical sector have also flourished, reports the BBC's Ashleigh Nghiem.