Verizon accuses Netflix of misleading consumers

Netflix logo outside building Netflix has been displaying a message to some users of its service if they have a Verizon FiOS connection

Related Stories

US telecommunications giant Verizon has issued Netflix with a "cease and desist" letter.

The letter came after the streaming video service reportedly told consumers Verizon was behind slow connections.

"There is no basis for Netflix to assert that issues with respect to playback... are attributable solely to the Verizon network," Verizon wrote.

Netflix responded that the firm was trying to "provide more transparency" to consumers.

"This is about consumers not getting what they paid for from their broadband provider," said Netflix.

In March, Netflix chief executive Reed Hastings hit out against internet service providers (ISPs) such as Verizon for demanding a fee to maintain video quality.

Nonetheless, in April, Neflix agreed to pay Verizon to establish a direct connection to its network to ensure content was delivered to users' homes.

Pawns

Verizon's letter came in response to media reports showing screenshots that Netflix users said they were shown in which a message blaming poor connections was attributed to Verizon.

Yuri Victor's twitter feed with netflix image Some users had been tweeting the display screen, which was how it came to Verizon's attention

However, Verizon noted that Netflix chooses how it connects to internet service providers and said the blame for faulty streaming was due to Netflix.

It said that Netflix's claims could damage its business.

"The potential harm is broader than only the experience of a customer viewing Netflix content," wrote Verizon.

"This could cause a customer to think any attempted viewing of video...would yield a similarly 'crowded' experience."

Verizon added that it had recently inked a deal with Netflix to bring the firm's content onto its network, and hinted Netflix's behaviour could call future deals into question.

It threatened legal action if Netflix did not stop displaying the message.

In a blog post, Verizon wrote: "It is sad that Netflix is willing to deliberately mislead its customers so they can be used as pawns in business negotiations and regulatory proceedings."

More on This Story

Related Stories

The BBC is not responsible for the content of external Internet sites

More Business stories

RSS

Features

From BBC Capital

Programmes

  • Leader of Hamas Khaled MeshaalHARDtalk Watch

    BBC exclusive: Hamas leader on the eagerness to end bloodshed in Gaza

BBC © 2014 The BBC is not responsible for the content of external sites. Read more.

This page is best viewed in an up-to-date web browser with style sheets (CSS) enabled. While you will be able to view the content of this page in your current browser, you will not be able to get the full visual experience. Please consider upgrading your browser software or enabling style sheets (CSS) if you are able to do so.