Academic pens his critique of today's economics
6 February 2014 Last updated at 20:34 GMT
Philip Roscoe is an academic and former journalist, who has penned a book on his theories about modern day economics, which he believes dominates our lives.
I Spend Therefore I Am looks at the economics of modern phenomena like on-line dating.
Roscoe explains his economic policy to the BBC's Nick Higham.
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