Entertainment & Arts

Betty Boop set for film revival

Simon Cowell with Betty Boop Image copyright Twitter
Image caption Simon Cowell's Syco Entertainment will bring the character back to the big screen

Animated character Betty Boop is to be brought back to the big screen to appear in her first feature-length film.

The film arm of Simon Cowell's Syco Entertainment is partnering with Animal Logic Entertainment - the team behind the Lego Movie - to make the movie.

The production has been described as a "music-driven hybrid animated comedy".

Boop first hit screens in 1930 and had her own series, famously spawning her catchphrase "Boop-Oop-a-Doop".

Cowell tweeted a picture of himself with the coy character saying: "I've worked with some serious divas but I think Betty could be the biggest of them all.

"Betty is an icon, and one of the biggest stars in the world - I'm thrilled to be working with her."

Image copyright Presser
Image caption Betty Boop is one of the most successful licensed animated characters

Producers also released a "statement" from Boop saying: "I'm so excited to return to the big screen - and I only work with the best! Let's have some fun, Simon."

No writer or director has been announced yet, nor who will voice Boop.

The character was created by Max Fleischer for his Talkartoons series - the first animation "talkies", with Mae Questel providing Boop's distinctive voice.

She starred in more than 100 cartoons before her series ended in 1939.

Her popularity declined when Hollywood bosses ordered the hemline on her mini-skirt - which revealed a garter - to be lowered.

She has since appeared in dozen of movies, TV programmes and advertisements - making her one of the most successful licensed animated characters in the industry.

Her last movie appearance was a cameo in 1988's Who Framed Roger Rabbit.

The Boop film is the latest of Cowell's big screen productions following the recent film flop Pudsey the Dog movie, Paul Potts biopic One Chance and the One Direction documentary film This Is Us.

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