Cancer fight 'hampered by stiff upper lip'
30 January 2013 Last updated at 08:04 GMT
The UK's "stiff upper lip" culture may explain why it lags behind other countries when it comes to beating cancer, say experts.
Researchers, who surveyed nearly 20,000 adults in six high-income countries, said they found embarrassment often stopped Britons visiting the doctor.
Fergus Walsh reports.