BBC launches iPlayer Radio as it overhauls online offering


The BBC has launched iPlayer Radio, an attempt to revamp its online audio content.

The new service will see audio content taken out of the existing BBC iPlayer and instead offered as part of a separate service on desktop and mobile.

The service seeks to highlight select snippets from BBC output, including associated video content.

Rory Cellan-Jones was given a demonstration of the product by Daniel Danker, general manager for programmes and on-demand at the BBC, at a launch event in central London.

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