Medium plans paywalls and ads
3 March 2016 Last updated at 09:08 GMT
The internet isn't exactly known for considered, civilised discussion, but publishing site Medium has managed to buck that trend.
It's a site used by the likes of President Obama, Bono, Bill Gates and Hillary Clinton when they have something serious to get off their chests.
The BBC's North America technology reporter Dave Lee met Medium's founder, Evan Williams - who also co-founded Twitter.