Should Kazakhstan change its name?
8 February 2014 Last updated at 04:27 GMT
Kazakhstan's president has suggested changing the country's name, by removing the "stan" at the end.
President Nursultan Nazarbayev has put forward Kazak Eli - or Kazakh Nation - as a possible alternative.
Government policy advisor, Prof Simon Anholt, told BBC News it would be a change that would have a global impact.