Google helps China search users avoid censored keywords

A laptop computer screen displaying the landing page on, which links to Google's Hong Kong site (file photo) Google has been trying to deal with China's censors since 2010

Related Stories

Google has began to offer search users in China suggestions about which words run foul of the country's strict censors.

Until now, users who searched for banned or sensitive words received a "webpage not available" message and their connection was temporarily cut.

Google will now advise users if they are entering a sensitive word, and let them try and find an alternative.

Google's business in China has been held back by censorship issues.

The company started redirecting mainland Chinese users to its Hong Kong website in 2010, citing concerns over censorship and hacking.


Google said on its official blog that it had investigated error message complaints and website disconnection issues after being told by users that its search service inside China was erratic.

Google's engineers reviewed the 350,000 most popular search queries in China to look for problems, according to Alan Eustace, senior vice president.

"After digging into user reports, we've noticed that these interruptions are closely correlated with searches for a particular subset of queries," he said.

The company did not refer to these keywords as censored, but internet users said the vast majority of problem searches are related to politically-sensitive issues.

Mr Eustace cited examples involving the Chinese character jiang.

The character means river, but it is also a common surname, notably in the case of former President Jiang Zemin.

When erroneous rumours spread last July that Mr Jiang had died, Chinese officials told social media websites to block searches including the character.

The problem is that even searches which are not politically sensitive - for example for chang jiang, the Yangtze River - are affected by the same block.

Another example mentioned in the blog entry is the character zhou, which means week.

Recent internet rumours involving China's security chief Zhou Yongkang have also resulted in his name being filtered from searches on Weibo, China's equivalent of Twitter.

More on This Story

Related Stories

The BBC is not responsible for the content of external Internet sites

More China stories


Features & Analysis

  • Stained glass of man with swordFrance 1 England 0

    The most important battle you have probably never heard of

  • Golden retriever10 things

    Dogs get jealous, and nine more nuggets from the week's news

  • Pro-Israel demonstrators shout slogans while protesting in Berlin - 25 July 2014Holocaust guilt

    Gaza conflict leaves Germans confused over who to support

  • The emir of Kuwait Sheikh Sabah al-Ahmad al-Jaber al-SabahFreedoms fear

    Growing concern for rights as Kuwait revokes citizenships

Elsewhere on the BBC

  • CastleRoyal real estate

    No longer reserved for kings and queens, some find living in a castle simply divine


  • Leader of Hamas Khaled MeshaalHARDtalk Watch

    BBC exclusive: Hamas leader on the eagerness to end bloodshed in Gaza

BBC © 2014 The BBC is not responsible for the content of external sites. Read more.

This page is best viewed in an up-to-date web browser with style sheets (CSS) enabled. While you will be able to view the content of this page in your current browser, you will not be able to get the full visual experience. Please consider upgrading your browser software or enabling style sheets (CSS) if you are able to do so.