Inside Jerusalem's 'secret' ultra-Orthodox beauty salon
28 November 2013 Last updated at 00:01 GMT
In central Jerusalem's most religious Jewish neighbourhood, residents live an ultra-Orthodox way of life, with strict rules on dress and appearance.
Women in this community tend to wear long skirts and shirts with long sleeves and high necklines - and after they get married, they cover their heads with scarves, hats or wigs.
But behind closed doors, a quiet revolution is taking place.
Yeelat Chen is a beauty salon for ultra-Orthdox women, the result of a growing trend for those women to meet the standards of beauty in the secular society that surrounds them - without compromising the religious requirement for modesty.
BBC News visited the salon and met owner Yaffa Larrie.