Dollar General store exterior
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Dollar General benefits from cost-conscious shoppers

One of America's biggest dollar-store chains, Dollar General, is expected to report strong profits for the past three months.

The company is benefiting from consumers looking for low prices and is even having an impact on the cut-price giant Wal-mart.

The difference is that shoppers at the dollar store spend an average of just $10 a visit.

Caroline Hepker reports.

  • 31 Aug 2010
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