Harry Potter magic conjures up bumper takings at cinemas
The latest Harry Potter film has broken five UK box office records, according to Warner Bros.
Harry Potter and the Deathly Hallows: Part 1 now holds the record for the biggest three-day opening and the biggest single day in ticket sales.
It also had the biggest Friday, Saturday and Sunday openings in the UK to date.
The film made £18.3m over the three-day weekend, taking £5.9m on Friday, £6.6m on Saturday and £5.7 on Sunday.
And with the film also seeing bumper cinema sales around the world, Warner Bros is reaping the rewards.
Juliana Liu reports.