Jaguar statue with British flag
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Investors search for Britain's next top luxury brand

A new investment group is looking for small British luxury brands to emulate the success of the established luxury heavyweights.

The House of Brittania aims to invest in luxury goods firms with the ability to compete internationally

House of Brittania's co-founder Simon Petherick said British products had a "weird, special" appeal that other countries loved.

Mr Petherick told BBC Radio 5 live's Wake Up to Money: "Its a sense of authenticity... a kind of luxury where you can get involved in a whole story."

  • 09 Apr 2014
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