Million dollar idea: The T-shirt
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How the T-shirt became a million dollar idea

Every year, the world buys more than ten billion T-shirts. But up until the 1950s, walking out on the streets in one - without a shirt on top - would have seemed as rude as parading around in your underwear. So who sold us the idea of the T-shirt as a fashion item?

Video producer: Jeremy Howell

  • 27 Oct 2017
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