Legoland Windsor 'quietly optimistic' over traffic congestion

Legoland entrance Image copyright Google
Image caption Legoland has been criticised for traffic chaos on surrounding roads in Windsor

Experimental traffic measures to ease congestion around the Legoland theme park in Berkshire over the Easter weekend have been given a guarded welcome.

The attraction had promised to take steps following complaints from residents and visitors.

The council said it would be assessing how effective the experiment was.

A Legoland spokeswoman said it was awaiting the full results of the trial, but was "quietly optimistic".

Over the Easter weekend, the trial aimed to reduce delays along Royal Windsor Way and Clewer Hill for traffic leaving the M4.

Alternative routes were highlighted with temporary yellow signs on local roads.

Residents' complaints

The spokeswoman said: "The new routes could be a great local traffic solution as guest and online feedback was very positive."

Royal Borough of Windsor and Maidenhead Council and local residents have complained about roads around the attraction being blocked over several years.

Speaking before the bank holiday, Geoff Hill, council cabinet member for highways and transport, said: "We do hope it will give us a chance to assess the benefits of the measures that have been put in place and how we can make any changes needed to help alleviate traffic congestion in future."

More than two million people visit the park, owned by Merlin Entertainments, each year.

On 31 May 2013, drivers were stuck in traffic around the park for several hours after it reached capacity prompting calls from the council to limit daily visitor numbers.

Legoland later promised to dedicate more staff to traffic issues, as well as improve social media alerts and use of targeted promotions.

The experiment will be repeated over the May bank holiday weekends before any permanent changes are considered.

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