A further 15 redundancies have been made at the head office of the Bristol greengrocers chain Stokes plc, bringing the total number of job cuts to 80.
The company, which claims it is the UK's largest independent greengrocer, went into administration on Wednesday.
Richard Hill, partner at administrators KPMG, said: "Unfortunately, declining sales in some stores have resulted in losses being incurred."
The firm employs 277 staff in 27 stores in south-west England and Wales.
The majority of the job cuts are being made due to the closure of 10 stores. The remaining 17 shops will continue to trade while a new buyer is found.
The company, which has its headquarters in St Phillips, Bristol, closed down another 10 of its stores earlier in October before administrators were called in.
"Despite efforts to reduce costs, these losses have resulted in significant cash flow problems and the company was unable to continue without a radical restructuring," said Mr Hill.
The affected stores include Bath, Exeter, Abergavenny, Falmouth and Sherborne.