A 100-year-old bookshop has been inundated with orders after tweeting it had a "tumbleweed" day in which it had not sold a single book.
An employee at Petersfield Bookshop posted a picture of the store on Tuesday and said it might have been the first time it had not made a sale.
The tweet was retweeted more than 7,000 times, including by author Neil Gaiman.
The shop's managing director John Westwood said he had been "overwhelmed" by the response.
"I believe in this industry, but online ordering and Amazon has hit us hard. I've had to sell my flat to keep the store afloat and most evenings sleep on a camp bed in the shop.
"We have lots of big plans for the future, on how to expand and grow, we just need to get there first."
...Tumbleweed...— Petersfield Bookshop (@The_PBS) January 14, 2020
Not a single book sold today...
We think think this maybe the first time ever...
We know its miserable out but if you'd like to help us out please find our Abebooks offering below, all at 25% off at the moment.... pic.twitter.com/Cn5uhYWw88
Mr Westwood, who is well known locally as a fanatical Portsmouth FC fan, said since the tweet he had received more than 300 messages inquiring after books and 95 orders.
"It has been overwhelming, mind-blowing and very humbling. Book-lovers are a very special people, and everyone has been so supportive.
"I've carried on this store for my father - if you want to be rich you don't go into the book industry. Books are special things and nothing beats going into a bookstore.
"Seeing them, touching them, smelling them - it is a special place."
He thanked Gaiman, writer of The Sandman, Coraline, and Good Omens for the "orders we received as a result of the Gaiman bump".
The shop, which sells antiquarian, second-hand and new books, has been at its current site since 1958 but celebrated its 100 birthday in 2018.
Can we just say thank you @neilhimself this is not the day we thought we were going to have but it's been the best. People are kind and that's something to never forget— Petersfield Bookshop (@The_PBS) January 15, 2020
This is a small portion of the orders we received overnight and today as a result of the Gaiman bump pic.twitter.com/9qxDx7Ct58