People issued with smoking-related penalties in Suffolk could have their fines cut if they pledge to take advice to quit the habit.
Waveney District Council is offering to halve fines if the recipient is willing to talk to a health professional about stopping smoking.
The fine could be given for dropping cigarettes as litter or smoking in a workplace.
The scheme goes before the council's cabinet on 16 February.
Ken Sale, portfolio holder for the environment on the council, said: "The health effects of smoking are well documented and many smokers genuinely want to give up.
"If we can push them to do so with a financial incentive, it could make all the difference."