Scottish football fans are being asked to film themselves playing "keepy-uppy" in a bid to raise awareness of international aid commitments.
The charity Oxfam has asked fans to upload their footage to a dedicated internet site as part of its "Don't Drop the Ball on Aid" campaign.
The clips will form part of a chain presented at the UN Millennium Goals Conference in New York in September.
The appeal coincides with the start of the new SPL season.
"Don't Drop the Ball" wants world leaders to keep their promises on overseas aid.
Oxfam said the cash was vital to help pay for children to go to school and for medicines and bed nets that save the lives of millions of people who would otherwise die from HIV or malaria.
Head of Oxfam Scotland, Judith Robertson, said: "Football connects people all around the globe. With 'Don't Drop the Ball', Oxfam wants to turn that passion into something genuinely world-changing, linking Scottish fans with others worldwide who care enough to 'kick off' about poverty.
"As Inverness v Celtic is the first game of the Scottish football season, we think it's a great opportunity to get support for our campaign to improve heath and education for poor people worldwide."
Fans who want to show off their 'keepy-uppy" skills can submit footage to www.dontdropaid.org.
The initiative is being backed by both Celtic and Inverness ahead of their SPL opener on Saturday.
Celtic manager, Neil Lennon, said: "Celtic have been working with Oxfam throughout the year to raise awareness of the importance of access to education as part of our World Cup partnership.
"We're glad to support this campaign and look forward to seeing our supporters and players featured in the worldwide chain of footballers of every ability."
Inverness Caledonian Thistle manager, Terry Butcher, said: "People in the Highlands are passionate about their football and this is an easy way to have your say on world poverty.
"As we play the first match of the season when we play Celtic, fans of both teams will be encouraged to record their keepy-uppies and we hope as many as possible take the chance to show off their skills."