Kenya profile - Media

Newspaper stand in Kenya Image copyright Getty Images

Kenya has a diverse media scene, supported by a sizable middle class that sustains a substantial advertising market.

A handful of major players dominates the industry. One of them, Nation Media Group, also operates in neighbouring countries.

The state-run Kenya Broadcasting Corporation (KBC) is funded from advertising revenue and a government-provided budget.

Television is the main news source in cities and towns. The spread of viewing in rural areas has been slower, hampered by limited access to mains electricity.

The switchover to digital TV, completed in 2015, gave rise to new outlets offering diverse content in multiple languages.

The main satellite pay-TV platforms are South Africa's DStv, Kenyan-owned Zuku TV and Chinese-owned StarTimes.

Entertainment, music and phone-ins dominate the lively radio scene, which includes Islamic stations and those broadcasting in local languages. Radio is a key medium in rural areas, where most Kenyans live.

Full-time FM relays of the BBC World Service are on the air in Nairobi (93.9), Mombasa (93.9) and Kisumu (88.1).

The highly-competitive press sector is the most sophisticated in the region. The print media are dominated by two publishing houses, the Nation and Standard.

Kenya has seen a slow erosion of media freedom in recent years, says Reporters Without Borders in its 2017 survey of global press freedom. It says security concerns, especially over Somali militant group Al-Shabab, have been used to restrict freedom of information.

Internet use is high by regional standards. Mobile devices are the main means of access. There were 21 million internet users by 2016 (

Facebook, YouTube and Twitter are in the top 10 ranking of most-visited websites. Facebook ranks second, behind Google.

There are around 5 million active Facebook users (2016, Internet World Statistics). The most popular accounts tend to be run by media organisations and personalities, and politicians.


  • Daily Nation - market-leading daily published by the Nation Media Group
  • The Standard - privately-owned daily, Kenya's oldest newspaper
  • The Star - privately-owned daily
  • East African - weekly, published by the Nation Media Group
  • Taifa Leo - Swahili daily published by the Nation Media Group (subscription website)



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