Ugandans have taken to Twitter to complain about the imposition of a 200 Uganda shilling [$0.05, £0.04] tax on the use of social media.
Some have also used Virtual Private Networks (VPN) to get around paying.
Parliament approved the tax in May after President Yoweri Museveni had pushed for the changes, arguing that social media encouraged gossip.
But some argue that it is a way of restricting critical comments about the government.
Why has the government done this?
President Museveni has spoken out about people using social media to spread gossip which he described as "opinions, prejudices, insults [and] friendly chats".
In a letter to the finance minister in March, Mr Museveni said a social media tax could boost government revenue, and so reduce borrowing and aid money.
He added that he did not back a tax on the internet in general as this would affect its use for "educational, research or reference purposes".
Uganda's ICT Minister Frank Tumwebaze has also defended the tax, saying that the money raised will be used to "invest in more broadband infrastructure".
What has the reaction been?
Many say the tax is politically useful as social media is often used for critical commentary about the government, reports the BBC's Catherine Byaruhanga in the capital, Kampala.
People on Twitter are complaining that their freedom of speech is being restricted.
Stop dancing around the truth people, we need to have a conversation on the current state of affairs in this country.— #UnfollowGovt (@Ugaman01) July 2, 2018
Having a conversation is not to abuse or insult others but to exchange opinions. #SocialMediaTax #UnfollowGovt
Our chances to talk about social, economic and political dilemmas are being restricted. #SocialMediaTax limits our interaction avenues.— Rugaba Agababyona (@agabacollins) July 2, 2018
The government has form in this area. In February 2016, during the presidential and parliamentary elections, it cut off access to social media for security reasons. But critics argued that it restricted the ability to monitor the vote.
Ugandan internet rights activist Juliet Nanfuka is concerned that the government's move could be copied elsewhere. "When one country does one thing other countries follow suit," she says.
Can Ugandans afford it?
Two hundred Uganda shillings may not sound a lot, but activists argue that it represents a significant slice of what poorer people are paying for getting online.
Social media mobile phone bundles, costing 500 or 1,000 shillings have become increasingly popular, so the new tax can represent up to 40% of that cost.
As a result, some companies are withdrawing these offers, according to Ms Nanfuka.
Also, some are arguing that it is not the amount that the government is asking for but rather the principle of taxing social media that is the problem.
Those saying 200/- is little money or that VPNs cost more forget that people are not protesting the amount being paid, but the principle behind taxing every little thing from an already suffering economy so a corrupt government can get even more money to steal.#SocialMediaTax— Solomon King (@solomonking) July 1, 2018
How do you pay?
The tax targets the use of what are described as Over The Top (OTT) services, which include Facebook, WhatsApp and Twitter.
These are services which offer "voice and messaging over the internet", according to a statement from the telecom companies.
Users are asked to make an electronic payment before they can access the sites.
Are people trying to avoid the tax?
Some Ugandans are using a VPN connection, which makes it appear as if you're accessing the internet from another country, where the tax is not imposed.
But this can use more data and so could end up costing more money than the tax itself.
BestVPN.com, which advises people on what services to use, has reported a 1,600% increase in traffic to its website from Uganda on the day that the tax was introduced.