Match ends, Hamilton Academical 1, Kilmarnock 1.
Steve Clarke says opponents now view Kilmarnock as a scalp after Hamilton celebrated a draw with his side as if "they had done something marvellous".
Mickel Miller's penalty earned Hamilton a point after Eamonn Brophy gave the visitors the lead with his eighth goal of the season.
The draw means Kilmarnock drop to fourth - four points behind leaders Celtic - while Accies remain tenth.
"I think everybody's perception of us has changed," Clarke said.
"I've said to the players over the next few games they're going to have to be aware of that, people are starting to treat us a little bit differently."
The visitors missed several chances to increase their lead before Miller's equaliser.
But the goal gave Hamilton fresh belief. Scott McMann hit a post after the break before Kilmarnock's Greg Stewart shot wide when clean through late on.
St Mirren's win over Motherwell means Hamilton's lead over the Paisley club has been cut to two points.
Hamilton perform crucial revival
Hamilton had lost their last three matches without scoring a goal, and Kilmarnock gave them no chance to build their confidence as they flew out of the blocks.
Brophy certainly enjoyed netting against his former club, cupping his hands in the direction of the home support after squeezing the ball across Gary Woods into the far corner as Greg Taylor's deflected cross broke into his path.
Hamilton seemed to wilt and Kilmarnock should have at least doubled their lead. Jordan Jones curled past a post, and Woods had to beat another effort by the Northern Ireland international clear. Stewart's overhead kick also whistled past the frame of the goal.
That was not the totality of their chances either. But as Hamilton's odds of winning seemed to lengthen, they found some confidence and both Darian MacKinnon and Dougie Imrie were denied by Daniel Bachmann.
Then, the break they needed. A McMann cross struck the arm of Brophy and, although MacKinnon then lashed in, referee Bobby Madden pulled play back for a penalty. The returning Miller calmly converted.
The intensity after the break was something to behold, but it was not matched by the quality.
Challenges flew in and Hamilton lost captain MacKinnon, then striker James Keatings, to injury but they battled on, McMann's effort off the woodwork almost giving them the lead just after half time.
At the death, the ball fell to Miller seven yards from goal, but he could not get a clean connection and Bachmann pushed it wide.
Kilmarnock too had opportunities late on, Stewart uncharacteristically missed when he only had Woods to beat, and before that substitute Kris Boyd failed to get the ball under control four yards out.
There was pinball in both boxes at the end but ultimately neither side found a finishing touch.
'Hamilton get much-needed break' - analysis
BBC Scotland's Martin Dowden at New Douglas Park
What seemed certain to be a Kilmarnock canter developed into a much closer contest once Hamilton were handed a lifeline. It got a bit scrappy and that suited Martin Canning's side.
The award of the penalty that led to their equaliser was pivotal and seemed a sound decision. Brophy appeared to move his arm to the ball rather than the other way round with referee Madden in a great position to call it.
Hamilton have struggled to score so that was exactly the type of break they have been searching for. Injuries to MacKinnon and Keatings will be of concern ahead of a trip to face Hearts on Boxing Day.
Steve Clarke will likely be frustrated. Kilmarnock had enough chances when ahead to make this comfortable, they pushed hard for a winner but were frustrated.
'We were more than in the game' - reaction
Hamilton manager Martin Canning: "I thought the first 15-20 minutes Kilmarnock started well, as you would expect from a team in form at the top end of the table.
"We grew our way back into the game, and we get our goal through the penalty from Mickel [Miller]. We were more than in the game, I think a draw was a fair result."
Kilmarnock manager Steve Clarke: "I don't think we quite did enough to get all three points, although we did miss some really good chances, one in particular that normally Greg [Stewart] would tuck away.
"The game changes on the penalty decision but I've no great qualms about it, Eamonn [Brophy] moves his arm towards the ball. It gave Hamilton something to cling on to, up until then I don't think they believed they could get anything out of the game."
- 46SowahSubstituted forWantat 50'minutes
- 2McGowanBooked at 81mins
- 18MacKinnonSubstituted forMartinat 54'minutes
- 7ImrieBooked at 45mins
- 11MillerBooked at 56mins
- 10KeatingsSubstituted forBrustadat 65'minutes
- 29BurkeSubstituted forTshibolaat 79'minutes
- 19StewartSubstituted forNdjoliat 83'minutes
- 25BrophySubstituted forBoydat 66'minutes
- Bobby Madden
- Shots on Target
Second Half ends, Hamilton Academical 1, Kilmarnock 1.
Foul by Alan Power (Kilmarnock).
Dougie Imrie (Hamilton Academical) wins a free kick in the attacking half.
Gary Dicker (Kilmarnock) wins a free kick in the attacking half.
Foul by Thomas Taiwo (Hamilton Academical).
Attempt saved. Mickel Miller (Hamilton Academical) left footed shot from a difficult angle on the left is saved in the bottom right corner.
Corner, Hamilton Academical. Conceded by Stuart Findlay.
Foul by Gary Dicker (Kilmarnock).
Scott Martin (Hamilton Academical) wins a free kick in the defensive half.
Corner, Kilmarnock. Conceded by Thomas Taiwo.
Attempt blocked. Scott Boyd (Kilmarnock) header from the centre of the box is blocked.
Corner, Kilmarnock. Conceded by Aaron McGowan.
Attempt saved. Mikael Ndjoli (Kilmarnock) right footed shot from the centre of the box is saved in the centre of the goal.
Substitution, Kilmarnock. Mikael Ndjoli replaces Greg Stewart.
Attempt saved. Scott Boyd (Kilmarnock) header from the centre of the box is saved in the centre of the goal.
Foul by Fredrik Brustad (Hamilton Academical).
Aaron Tshibola (Kilmarnock) wins a free kick on the right wing.
Aaron McGowan (Hamilton Academical) is shown the yellow card for a bad foul.
Foul by Aaron McGowan (Hamilton Academical).