Scott Nicholls says Swindon Robins need to win their remaining Elite League matches to restore the team's dignity.
Robins have had a lacklustre season and currently sit bottom of the table with eight meetings remaining.
"It's been very frustrating for me. I've put in everything I can but I've had a few disastrous meetings," he told BBC Wiltshire.
"But we've got three home meetings left and a few on the road to restore a bit of pride."
Nicholls believes they have already started to improve under new team manager Jan Staechmann, who took over in July.
"We've started to build and had two good meetings which will hopefully give the fans something to be happier about and we can try and finish on as high note as we can," he added.
Swindon travel to league leaders Poole on Thursday, their first of three meetings in as many days.
"Poole are exceptionally strong but they aren't unbeatable and on our day we can go down there and beat them," added Nicholls.
"We'll go down and give it 110% - no one is going to walk away without a fight."