Former British Olympic Association boss Andy Hunt has joined Gloucester Rugby's non-executive board as a director.
Hunt, who stepped down from his role at the BOA after four years in February, was also chef de mission for Team GB at the London 2012 Olympics.
"I was approached earlier this year off the back of the Olympic Games," Hunt told BBC Radio Gloucestershire.
"I'm really pleased to be able to bring some of my insight and expertise into the rugby team."
He is joined on the board at Kingsholm by Huw Morgan and former Scarlets chairman Huw Evans.
Meanwhile, Ken Nottage and Wayne Humphreys have stepped down from their board positions.
Cheltenham-born Hunt - a Gloucester fan - arrives at the Kingsholm following a successful Olympics for Great Britain, where they won 65 medals and finished third in the overall table.
And he feels he has a great deal to offer the club as they look to build on their fifth-place finish in the Premiership last season.
"I don't come with a rugby heritage, but what I do have is five years of understanding of how you prepare and support athletes to perform at the very highest level on the most intense stage in the world," he said.
"I think I can bring some insight on how Gloucester can take some of the magic and preparation onto the field, but more importantly, about how Gloucester can seize the opportunity they have as they go on to excel even further than last season's performance."
Gloucester chairman Ryan Walkinshaw said of the reshuffle: "It's the start of an exciting new chapter in the history of Gloucester Rugby, one that will see Kingsholm host matches in Rugby World Cup 2015.
"And I'm confident that we have a board in place to rise to the challenges that lie ahead of us and help the club to thrive and prosper."