Pre-race favourite Geraint Thomas admits he was a marked man as he failed in his bid to win the Tour of Flanders.
Norway's Alexander Kristoff won with Team Sky's Thomas finishing 14th in the one-day cobbled classic.
The Welshman was in contention for much of the race but was unable to recover ground as Kristoff and Niki Terpstra launched a late breakaway.
"People were more aware of me I guess and I can't go under the radar anymore," Thomas said.
Thomas had been billed as race favourite after becoming the first Briton to win the E3 Harelbeke the previous week.
The 28-year-old was well supported by fellow Welshman and team-mate Luke Rowe towards the front of the peloton as a number of attacks failed to stick.
"I just lacked that punch which I had last week on the Kwaremont [climb]," Thomas added.
"I had to have a go as the boys rode so well all day for me. I just didn't quite have the legs at the end.
"When you're feeling a bit average it feels like everyone is following you. Once I was in that group behind nobody would work together.
"It was a typical big race. Everyone was a leader in there and it was just attack after attack."
The Commonwealth Games road race champion dismissed suggestions the pre-race favourite tag had weighed heavily on him.
"The favourite tag doesn't even come into it for me anyway and I said before we're used to being favourites on the track," Thomas said.
"That goes over your head and you just focus on what you've got to do.
"The boys did everything they could and I tried but I guess it wasn't meant to be."